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Showing posts from August, 2023

Understand the Significance of a Portfolio in Digital Marketing with Angela Sim ENCE, A Deep Guide

In the rapidly evolving realm of digital marketing, where innovation is the key to success, showcasing your skills and accomplishments is paramount. Enter the digital marketing portfolio – an indispensable tool that encapsulates your expertise, creativity, and achievements in a visual and interactive manner. In this blog, we delve into the profound importance of a portfolio in the realm of digital marketing, exploring how it serves as a gateway to opportunities, a testament to your capabilities, and a dynamic representation of your journey in this ever-changing landscape. Understanding the Digital Marketing Portfolio with Angela Sim ENCE : A digital marketing portfolio is a curated collection of your work, strategies, campaigns, and achievements in the field of digital marketing. It is an online showcase that goes beyond the traditional resume by offering a visual and interactive insight into your skill set and accomplishments. Your portfolio can encompass a wide range of elements, inc...

Angela Sim ENCE's Research on The Importance of Content Marketing

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  "Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience—with the ultimate goal of driving profitable customer action" - Angela Sim ENCE Content marketing is not about selling products or services directly. It's about building relationships with potential customers by providing them with valuable information that they can use to solve their problems or achieve their goals.   When done well, content marketing can be a very effective way to achieve a number of marketing goals, including: Generating brand awareness:   Content marketing can help you raise awareness of your brand and its products or services by positioning you as an authority in your industry. Attracting leads:   Content marketing can help you attract leads by providing them with valuable information that they can use to make informed buying decisions. Nurturing leads:   C...